[sudo-discuss] Making Club Maté at Sudo Room for Sudo-Profit: A Business Plan

[Max Klein]

Club Mate[1] is a carbonated tea drink which is hugely popular amongst
European Hackers. I thought about importing it, but that would imply
$3/bottle[2], which would leave us with slim profit margins. Let's try and
make 10% of sudoroom's budget through profits.

I am committing up to $300 in funding to this, in an attempt to make 100
bottles as a proof of concept. I need your assistance on any of the
following sub-points. Accept to do the following or provide input on the
wiki[3] and I'll write you a cheque as needed:

==Business Plan==

Initial Funding: up to $300
Target Sales: $200 - $300

   1. Make it.
      1. Buy sufficient raw mate
      1. for 50L ~ 100 bottles
            1. Assuming 500ml bottles
            2. We could also use 333ml bottles
            2. Brew it
         1. Will we need a vat?
            1. Do we have a vat?
            2. Can a metal worker at sudo make us a vat
            3. Spice it if necessary
         1. Following this guide[4] maybe
         2. Or allow adventurous sudoer to blaze trail
         4. Carbonate it
         1. Bobby, David Wild's roommate does this
            1. Ask him nicely
            2. Pay him
         2. Buy a soda-stream
         5. Transport it too bottler
      2. Bottle It.
      1. Use as many recycled bottles as possible
         1. Put call out for more bottles
            1. Pay a homeless person worst comes to worse
         2. Use the sudo capping machine
         1. I believe its in the closet
      3. Labelling
         1.
         2. Rock paper scissors can do this
      4. Transport it to storage
      3. Store it
      1. We might be able to use the sudo closet
         1. Does it require refrigerated storage?
         2. Do we have a refrigerator
            1. Find one or many on CL Free
            4. Sell it.
      1. Target price $2-3/bottle depending on investment figures
      2. Always at sudo, but also at specialized events
      3. At Oakland Nights live
      4. At an events night fundraiser
         1. Sober
            1. Games tournament
            2. Debate
            3. Hackathon
         2. Mix it with alcohol
            1. At a sudorave.
            2. One of the planned Movie Nights
            5. At art murmur.
         1. Have this ready by May 3rd.


If there are there any other members from other Hackerspace that you think
would be useful, please forward this email.

Cheers Max

[1] http://en.wikipedia.org/wiki/Club-Mate
[2] http://club-mate.us/
[3] https://sudoroom.org/wiki/page/Sudomate
[4] http://blog.makezine.com/2010/08/12/how-to-homebrew-club-mate/
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